Stagnating Models in the Financial Services Industry Still being used for Women

Archaic investing models on a large scale are still being used to provide investment advice for women, when in fact the type of advice that women need to prepare sufficiently for retirement is vastly different.  YES, there is an inherent gender bias in the construction and delivery investment advice for women and worse of all it’s a systemic practice going back over a hundred years; not an intentional directive.  The industry hasn’t caught up with demand and the changing needs of investors………especially women!

This article www.worldfinance.com/wealth-management/tackling-unconscious-gender-biases-in-wealth-management does an outstanding job of explaining the evolution or rather lack thereof, of delivering investment advice to clients.  Over the last 50 years the female client has evolved and the financial services industry as a whole, has not.

Market Volatility and Women Invested

October delivered a blunt force blow of market volatility and truly emphasized the value of having a financial plan and personal investing strategies with guidelines that are specific and targeted to key objectives.  These two financial guardrails can help provide clarity and prevent the downfalls of emotional investing in times loud market noise, such as last month.

By nature, we are more emotional creatures however, when it comes to financial planning and investing women have proven to be stalwarts of discipline with less panic than our male counterparts which has translated for better returns!

This article from Kiplinger shares some great information that when women have a plan and stay invested we truly benefit:

https://www.kiplinger.com/article/investing/T031-C000-S002-the-secrets-of-women-investors.html